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Dimly lit restaurant interior of Starchild Rooftop with deep blue walls and ceiling. Two glowing pink spherical lamps hang over tables. Plants add a relaxed, cozy ambiance.

THE CLIENT

Starchild Rooftop + Rosevale Cocktail Room

The Brief

A person takes a photo of a dessert on a marbled table. The plate holds a cheesecake topped with strawberry sauce and a fresh strawberry, beside a dollop of whipped cream.
A crystal glass holds a drink atop decorative straw in a dimly lit restaurant. In the background, silhouettes of people and soft candlelight create a warm ambiance.

Carver Road Hospitality is a venerable conglomerate with successful concepts across major cities like New York, Los Angeles, and Las Vegas. They were in need of a nimble team to handle two of their New York locations. We were brought on to reinvigorate the slow growth Instagram and TikTok along with produce quick, efficient, and effective content shoots at their midtown properties.

What We Did

On Location Photo + Video Shoots

  • Elevated photoshoots with proper lighting and equipment at their locations in midtown Manhattan.

 

Social Media Management

  • Created a content plan that shifted strategy to more engaging reels with viral potential and a local focus.​

The Results

SOCIAL MEDIA MANAGEMENT + PHOTO/VIDEO BY MEDIA A LA CARTE

A mobile screenshot of the Rosevale Cocktail Room Instagram profile.
A mobile screenshot of the Starchild Rooftop Instagram profile.

The Numbers

A mobile screenshot of Instagram Analytics from Rosevale Cocktail Room featuring a 28% follower increase within 90 days of working with Media A La Carte.
A mobile screenshot of Instagram Analytics from Starchild Rooftop featuring a 2.6% profile activity increase within 90 days of working with Media A La Carte.
A mobile screenshot of Instagram Analytics from Starchild Rooftop featuring a 2.3% follower increase within 90 days of working with Media A La Carte.
A mobile screenshot of Instagram Analytics from Rosevale Cocktail Room featuring a 672,222 views in 90 days of working with Media A La Carte.

ROSEVALE | FIRST 90 DAYS

STARCHILD | FIRST 90 DAYS

The Content

CREATIVE DIRECTED AND SHOT BY MEDIA A LA CARTE

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