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![0407ddafbb76ae-DF416724599_edited.jpg](https://static.wixstatic.com/media/6bdd7c_c7f8119e486f46e9b19fa9a38f3c230b~mv2.jpg/v1/fill/w_634,h_1146,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/6bdd7c_c7f8119e486f46e9b19fa9a38f3c230b~mv2.jpg)
THE CLIENT
Macabalm
The Brief
![Copy of MALC_0403.jpg](https://static.wixstatic.com/media/6bdd7c_75cdebf165ae499eb7f65bb751f0bf5c~mv2.jpg/v1/fill/w_384,h_576,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/Copy%20of%20MALC_0403.jpg)
![22e19852af4f0e-BZ418185504.webp](https://static.wixstatic.com/media/6bdd7c_163d64745c8240688c7028293b913df7~mv2.webp/v1/fill/w_490,h_613,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/6bdd7c_163d64745c8240688c7028293b913df7~mv2.webp)
This client came to us with a unique issue: they had beautiful imagery of their product but that was it. They were in dire need of video content to relay how their product was used. BUT they really wanted an agency that could maintain the look of the feed that their influencer founder Pia Whitesell was very passionate about.
What We Did
Photo + Video Shoots
Social Media Management
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Created a content plan that emphasized education but also helped you understand why the product was better than competitors.
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Continued to focus on aesthetics since it’s such a crucial part of the brand.
The Results
PHOTOGRAPHY + FEED PLANNING BY MEDIA A LA CARTE
![28.png](https://static.wixstatic.com/media/6bdd7c_a5c32e16c90d4348a25beee5086bcccd~mv2.png/v1/fill/w_600,h_750,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/28.png)
![29.png](https://static.wixstatic.com/media/6bdd7c_b9d7759da92e4392ab427b3f0a7245b2~mv2.png/v1/fill/w_600,h_750,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/29.png)
VIDEO PRODUCTION + EDITING BY MEDIA A LA CARTE
![](https://static.wixstatic.com/media/6bdd7c_e3fda2182cc343578ddc449038baebcbf000.jpg/v1/fill/w_438,h_547,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/6bdd7c_e3fda2182cc343578ddc449038baebcbf000.jpg)
![](https://static.wixstatic.com/media/6bdd7c_3402dea1a2b84f9ab95e65fcfeee574af000.jpg/v1/fill/w_438,h_547,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/6bdd7c_3402dea1a2b84f9ab95e65fcfeee574af000.jpg)
![](https://static.wixstatic.com/media/6bdd7c_43e072f3f9c942a7a14b36d249ff56a2f000.jpg/v1/fill/w_438,h_547,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/6bdd7c_43e072f3f9c942a7a14b36d249ff56a2f000.jpg)
The Numbers
![31.png](https://static.wixstatic.com/media/6bdd7c_f081a18b1b6d4658ac357192528aa088~mv2.png/v1/fill/w_499,h_624,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/31.png)
![33.png](https://static.wixstatic.com/media/6bdd7c_e1c7808011e44814a8fee3b24a714b66~mv2.png/v1/fill/w_481,h_601,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/33.png)
![32.png](https://static.wixstatic.com/media/6bdd7c_5007d35147e8440fba58de94d44a27a7~mv2.png/v1/fill/w_537,h_671,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/32.png)
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