What is Rainbow Washing on Social Media?June is Pride month—celebrating love, understanding, and all things LGBTQ+. Especially over the past decade, you’ve probably noticed 4 of...
US Surgeon General Issues Advisory About Social Media + Mental Health of YouthLast month, the US Surgeon General issued new advisory recommendations for teens on social media. Nearly 95% of young people ages 13-17...
Social Media "Icks": Major DON'Ts on SocialsIck! That’s what the kids are using to describe something they absolutely detest. Saying, “That gives me the ick,”—yes, as a noun—is...
Do Discounts and Free Shipping Impact Online Sales?The data says YES. That’s right. Discounts and free shipping offers aren’t just casual perks—they can boost your sales and win over new...
How to Use Content Pillars For Your Social Media Content pillars are just what they sound like—”pillars” (or topics with corresponding lists) that your business can use to create posts,...
How ChatGPT Can Help With Your MarketingYou’ve probably heard a lot of buzz around ChatGPT not only on high school and college campuses, but also in the marketing world…That it...
How to Build a Social Media StrategyIt seems like nearly everyone is on social media (well, 4.9 billion of us, that is), so making a few business accounts for your brand...
What is M-Commerce? + How to Use M-Commerce for Your BrandToday, we’re talking all things m-commerce. M-commerce (mobile commerce) is a subcategory of e-commerce (electronic commerce). Think of...
Everything You Need to Know About the Possible TikTok BanTikTok—the now infamous app—initially launched back in 2016 but didn’t gain its massive following until 2020 when it hit over 2 billion...