Welcome to The Trend Report
- Mary Callahan
- 3 days ago
- 3 min read
After 2 years of helping creators and business owners stay consistent on social media, we took a long, honest look at what was workingâand what needed to evolve.
The result? A total reinvention of our most-loved product.
The Content Calendar Club is transforming into a trend-first, business and creator-friendly tool designed to help you post more and scroll less.
Weâre calling it:
The Weekly Trend Report
But this isnât just a new name. Itâs a complete shift in how we help you show up online.
Why The Shift to Trends?
Our own social growth has EXPLODED by leaning into trend alert content. Thatâs not a coincidenceâitâs where the platforms are heading.
Between short-form video dominating the algorithm and the constant demand for more content to stay competitive, the old model of a biweekly content calendar just isnât cutting it anymore.
Your content needs to be current, scroll-stopping, and fast to execute. Thatâs exactly what this new version delivers.
The Problem with Everything Else on the Market:
We did our homework and we found that most of whatâs being marketed is either:
Too intense (endless modules, overstuffed communities, and âfigure-it-out-yourselfâ strategies)
Too vague (template packs and quote graphics that donât move the needle)
Too slow (monthly âtrendâ drops that are outdated by the time they hit your inbox)
Even the most well-meaning memberships still leave you with the same question: âOkay, but what should I post today?â
This new product answers that question fast. Hereâs what youâll get each Monday:
7 Instagram trends and 7 TikTok trends with direct links to examples
10 trending audio for each platform
Clear, bite-sized explanations so you understand how to use the trend
One report for creators and one for businessesâso youâre never stuck adapting ideals that werenât meant for you
And a cute little difficulty rating so you know what kind of energy youâll need today
No fluff. Just the most relevant, usable trends delivered fast and built to help you post without the stress.
Weâre not the only ones offering trend tools⌠But hereâs how we stand apart:
Built for action, not education
No course. No learning curve. You open it, find your trend, and film.
A mental health win
No more doomscrolling to figure out whatâs relevant. We do the scroll so you donât have to.
Weekly delivery, always timely
Trends change fast and your content calendar should too. Thatâs why we send fresh insights every Monday.
2 versions, no guesswork
Business owners and creators need different hooks and tone. Thatâs why weâve separated the reports so you get ideas that actually feel like you.
Who Is This For?
Creators who donât want another course⌠They want clarity.
Small business owners who want to stay relevant without a social media degree.
Influencers who are tired of comparison and just want to post with confidence.
Social media managers who need a shortcut for producing client content on tight timelines.
If youâve ever felt behind, overwhelmed, or burned out by the constant churn of content, this is your new favorite thing!
The End of the Scroll Spiral
You donât need another 100 of the all-time best hooks, or a 6-week course to start posting, or to spend hours watching TikToks just to figure out whatâs relevant. You need someone to send you whatâs trendingâand show you how to use it! Thatâs what this new version of The Content Calendar Club is built to do. Welcome to the Weekly Trend Report.
Go offline.
Weâll bring the trends to you.
Look out for our Memorial Day sale on Wednesday!
