The holiday season isn’t only about flashing deals and festive filters. It’s a golden opportunity to lean into online trends strategically , so your brand gains visibility and  stays true to its voice. Whether you’re posting on TikTok or Instagram Reels, here are the trends worth watching for late-year marketing, plus how to adapt them in an authentic way. Trend: “Countdown & Anticipation” Moments What’s happening: From advent calendars to daily reveals, social content around

When it comes to short-form video, two platforms dominate: Instagram Reels  and TikTok . Both offer massive reach, strong engagement, and...

Here are our top picks of the best video editing apps to help you make Reels that pop on Instagram.