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Tips for Short-Form Video Content
Short-form video content isn’t just a trend...It’s the present and future of social media. With platforms like TikTok, Instagram Reels,...


Understanding Social Media Copyright Laws: What You Need to Know
In today’s scroll-happy world, brands are under immense pressure to create content that’s not just good, but viral. That often means...


Best AI Tools for Content Creation: Photos + Videos
We’ve talked a lot on our blog about using AI to support your social media content strategy ( HERE are some of our favorite AI tools for...


Submagic.co - AI Subtitle Generator
The term ‘amazing’ is an understatement to describe this all-in-one AI-powered video editor and auto subtitle generator , which is taking...


How To Edit Your Videos for Easy Repurposing
This week we’re talking about repurposing content . That means taking one piece of content—like a video, blog post, podcast, or...


Everything You Need To Know About Trial Reels
EVERYONE is asking us about Instagram's recently released option to create Trial Reels. You can think of Trial Reels as little...


The New TikTok Algorithm
The TikTok algorithm continues to be a sophisticated system that curates content for users based on a number of factors. The first step...


How to Grow on TikTok in 2025
Well, TikTok is back! With that being said, how’s a brand supposed to grow on TikTok in 2025? This endeavor requires a dynamic strategy...


How the TikTok Algorithm Works: 2024
Though still a nascent app, in 2024, TikTok’s algorithm has evolved, with significant updates aimed at creating more personalized and...


What Makes a Viral Video?
Has your content ever gone viral? Ours has (#humblebrag). When content ‘goes viral,’ it rapidly gains attention, engagement, and shares...


Why "Going Viral" Should NOT Be a Marketing Goal
Whether a tweet, TikTok, or blog piece, content is considered to “go viral” when it rapidly gains popularity in a short span of time due...


TikTok Is a Small Business Building Platform
The digital age is giving traditional advertising a run for its money. The days of cheesy TV ads are changing into more engaging...


How Duolingo's Tiktok Social Media Manager Redefined the Meaning of Brand Voice
A few months ago, I first noticed Duolingo, a language-learning website and app, on TikTok. After reading some hilarious comments the...


How to Get Your Videos on TikTok's FYP
If you're trying to grow on TikTok, getting your videos on the FYP is the only goal. Why? The FYP does a brilliant job of getting your...


Top TikTok Trends for April 2022
We're bringing you a round up of our favorite trends so far in the month of April. These trends are all easily adaptable to any niche or...


TikTok Reveals Insane Stats About Sales on the App
Spoiler alert: if you aren't on TikTok yet, the stats TikTok recently revealed are going to convince you that it's time to start...


What Will Instagram Reels Be Like in 2022?
Reels were the biggest Instagram news of 2021. They came on the scene in August of 2020, but it was 2021 when we all saw the full power...


How Does the Instagram Reels Algorithm Work?
Reels are currently the number one method for organic growth on Instagram. We've seen our reach and our clients' reach skyrocket from...


3 Instagram Reels Ideas You Can Post Today
With Instagram's announcement that the app will no longer be a photo sharing platform, you might be stressed about how to start pumping...


Instagram says "We're no longer a photo sharing app."
Last week Instagram made some major reveals about their future. The biggest and most shocking reveal was when Instagram CEO Adam Mosseri...
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