Why "Going Viral" Should NOT Be a Marketing Goal
Whether a tweet, TikTok, or blog piece, content is considered to “go viral” when it rapidly gains popularity in a short span of time due...
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TikTok Is a Small Business Building Platform
The digital age is giving traditional advertising a run for its money. The days of cheesy TV ads are changing into more engaging...
How Duolingo's Tiktok Social Media Manager Redefined the Meaning of Brand Voice
A few months ago, I first noticed Duolingo, a language-learning website and app, on TikTok. After reading some hilarious comments the...
How to Get Your Videos on TikTok's FYP
If you're trying to grow on TikTok, getting your videos on the FYP is the only goal. Why? The FYP does a brilliant job of getting your...
Top TikTok Trends for April 2022
We're bringing you a round up of our favorite trends so far in the month of April. These trends are all easily adaptable to any niche or...
TikTok Reveals Insane Stats About Sales on the App
Spoiler alert: if you aren't on TikTok yet, the stats TikTok recently revealed are going to convince you that it's time to start...
What Will Instagram Reels Be Like in 2022?
Reels were the biggest Instagram news of 2021. They came on the scene in August of 2020, but it was 2021 when we all saw the full power...
How Does the Instagram Reels Algorithm Work?
Reels are currently the number one method for organic growth on Instagram. We've seen our reach and our clients' reach skyrocket from...
3 Instagram Reels Ideas You Can Post Today
With Instagram's announcement that the app will no longer be a photo sharing platform, you might be stressed about how to start pumping...
Instagram says "We're no longer a photo sharing app."
Last week Instagram made some major reveals about their future. The biggest and most shocking reveal was when Instagram CEO Adam Mosseri...
TikTok Effects To Try in Your Next Video
Instagram became famous for filters, but TikTok is famous for its effects. Effects are used to add details to the filmography of the...
5 Tricks to Up Your Views on TikTok
Have you been dabbling in TikTok but none of your videos have gained more than 50 or 60 views? It can be discouraging to create content...
TikTok Releases New "Playlist" Feature
Have you ever been scrolling on TikTok and come across a video where the story doesn't finish or the "reveal" of a before and after is in...
3 TikTok Trends to Adapt to Your Niche ASAP
Trends tend to start on TikTok and then eventually work their way over to Instagram Reels. If you jump on a trend early on TikTok, you'll...
5 Tips for Making Educational Instagram Reels
Reels are essential for growth on Instagram - that's old news. But it's hard to narrow down what kind of Reels to create. One of the...
How to get on TikTok's For You Page
The For You Page is to TikTok as the Explore page is to Instagram. The major difference is that you land on the For You Page right when...
Best Captioning Apps for Reels & TikToks
We all know that inclusivity and accessibility are important online. Adding captions to your Reels and TikToks is a great way to join in...
TikTok Drops an Incredible New Feature
If you've read any of our blogs about social media management and effective content creation, you know we are big fans of scheduling...
How to Batch Instagram Reels and TikToks
Short form videos are taking over the internet. If you aren't making them, you're falling behind. TikToks can be up to 60 seconds long,...
Instagram Reveals New Reels Recommendations
Every once in a while, Instagram pulls back the curtain and gives very clear advice on how to make your content perform well with their...
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