What Makes a Viral Video?Has your content ever gone viral? Ours has (#humblebrag). When content ‘goes viral,’ it rapidly gains attention, engagement, and shares...
Why "Going Viral" Should NOT Be a Marketing GoalWhether a tweet, TikTok, or blog piece, content is considered to “go viral” when it rapidly gains popularity in a short span of time due...
TikTok Is a Small Business Building PlatformThe digital age is giving traditional advertising a run for its money. The days of cheesy TV ads are changing into more engaging...
How Duolingo's Tiktok Social Media Manager Redefined the Meaning of Brand VoiceA few months ago, I first noticed Duolingo, a language-learning website and app, on TikTok. After reading some hilarious comments the...
How to Get Your Videos on TikTok's FYPIf you're trying to grow on TikTok, getting your videos on the FYP is the only goal. Why? The FYP does a brilliant job of getting your...
Top TikTok Trends for April 2022We're bringing you a round up of our favorite trends so far in the month of April. These trends are all easily adaptable to any niche or...
TikTok Reveals Insane Stats About Sales on the AppSpoiler alert: if you aren't on TikTok yet, the stats TikTok recently revealed are going to convince you that it's time to start...
What Will Instagram Reels Be Like in 2022?Reels were the biggest Instagram news of 2021. They came on the scene in August of 2020, but it was 2021 when we all saw the full power...
How Does the Instagram Reels Algorithm Work? Reels are currently the number one method for organic growth on Instagram. We've seen our reach and our clients' reach skyrocket from...