Well, TikTok is back! With that being said, how’s a brand supposed to grow on TikTok in 2025? This endeavor requires a dynamic strategy...

In the ever-evolving landscape of social media, staying ahead of the curve is crucial to building a successful presence on platforms like...

Though still a nascent app, in 2024, TikTok’s algorithm has evolved, with significant updates aimed at creating more personalized and...

Do I have your attention? It seems like social media algorithms are always  changing. Both TikTok and Instagram have made recent...

Even if you’re on all the social media apps, you’re probably going to be dedicating more time to one over the other. Instagram and TikTok...

Yes, your brand should certainly be on social media. But being on social media doesn’t necessarily mean you’re doing it right . Media À...

Shhh, you stumbled upon a pot of gold! We’ve got the 10 types of social media posts to increase your engagement. And we’re breaking them...

It seems like every week there are new updates to the algorithms on Instagram and TikTok. What exactly is a social media algorithm? “In...

We know you only have so much time in the day to dedicate to social media marketing. You have a business to run, after all. That’s why...

Has your content ever gone viral? Ours has (#humblebrag). When content ‘goes viral,’ it rapidly gains attention, engagement, and shares...

This week we’re talking Instagram algorithms—yes, algorithmS. A lot has changed since Instagram first launched in 2010, and it’s...

ephemeral: (noun) something that lasts a very short time Short-lived content isn’t worth it in the big picture of social media marketing,...

We’ve hit the halfway mark for 2023 … Can you even believe it? And as time seems to fly by, social media trends and technologies continue...

TikTok—the now infamous app—initially launched back in 2016 but didn’t gain its massive following until 2020 when it hit over 2 billion...

The best way to be consistent on social media? Have a plan. Here’s a little metaphor … If you’re going on a roadtrip with a group of...

Everyone knows social media isn’t all sunshine and rainbows. The social part of it is wonderful for cultivating relationships with your...

TikTok’s Audience Insights can give you a better understanding of your core customers, audience reach, and marketing strategy. The tool,...

Whether a tweet, TikTok, or blog piece, content is considered to “go viral” when it rapidly gains popularity in a short span of time due...

It’s no surprise that nowadays social media is a critical component of brand management. Not only is it a means of marketing, but it also...

Out of all the social media platforms, TikTok probably has the most complex and curated algorithm. It’s uncanny how your “For You Page"...